I wrote How to Use Digital Technology on Food Packaging because upwards of 85% of purchase decisions are made in the store, which is also called the First Moment of Truth.
Why not Connect with Consumer's and their Smartphone at point of sale where you can have the most influence. Printing the QR code on your label is easy. The development of your Digital Marketing Strategy is where the work begins and where you will be converting supermarket browsers into your customers.
If you see great examples of QR codes on packaging, send them to me so I can publish them here on The FoodPreneur.
Examples of QR Codes on Food Packaging
 |
| San Pelegrino Using QR Codes |
 |
| Scanlife Scanner App |
 |
| Heinz Plant Bottle with QR Code |
The FoodPreneur
Food Entrepreneurship Tips
Helping entrepreneurs with new product launch and how to start a food business
No comments:
Post a Comment